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Automating email marketing campaigns with a platform like Thoughtful can bring numerous advantages to a business. Firstly, automating repetitive tasks saves time and effort, allowing marketers to focus on more strategic tasks. Secondly, it ensures consistency and accuracy, as emails are sent out on schedule and with the correct messaging. Automation also provides valuable insights and data analytics to help companies make informed decisions and optimize their email campaigns. It enables personalized and targeted email marketing efforts, leading to higher engagement and conversion rates. Additionally, automation helps companies scale their email marketing efforts and reach a wider audience more effectively. Automating email marketing campaigns can result in improved performance, increased productivity, and a better return on investment.
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