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The Early Adopters of ChatGPT Will Be the Early Winners in Profitability and Productivity
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The question, "Are robots coming for my job?" has been on the public's minds for a decade now, and with good reason. While automation has existed in some form since the middle of the last century, it's become really good in the previous few decades and even better a few months ago. The latest tool that people are either rejoicing or rejecting is OpenAI's ChatGPT - a conversational language model trained on a large corpus of text data to generate human-like responses based on a prompt.
With advanced AIs like ChatGPT coming onto the scene, many people are starting to wonder whether we've been asking the wrong question all along. It's not "are robots coming for my job?" but "can robots help me do my job?".
So, what's the deal with ChatGPT? Is it the game-changing tool we've all been waiting for? The one that can write term papers and boost our work productivity with one click? Early impressions say it could be. But there's a catch - you must know how to use it.
How Can Early Adopters Leverage ChatGPT To Boost Work Productivity?
The early adopters are most likely to use ChatGPT to improve their work today. These are tech enthusiasts or visionaries who are excited about finding new ways of doing things and invested in establishing themselves as thought leaders. By contrast, you're unlikely to find a technophobe keying in prompts. So let's leave some of the issues surrounding ChatGPT on the floor for the time being. How are the early adopters using ChatGPT today?
Emails, Content, and Ideation
If you know what information you need to convey but need help writing in an engaging tone with good grammar, then ChatGPT could be the answer.
For example, we gave it the prompt: "Write a 100-word sales email for an EV pickup truck and describe the advantages of an all-electric vehicle, a 131.0-kWh battery, and a 250-mile range. Use the keywords American made, luxury, and all-electric", and this is what it came up with:
We are excited to introduce you to our new all-electric EV pickup truck, which combines American-made luxury and cutting-edge technology. With a 131.0-kWh battery and a 250-mile range, this vehicle is designed to meet the demands of even the most adventurous driver. The all-electric power source eliminates the need for frequent stops at the gas station, reducing your carbon footprint and saving you money in the long run. The spacious and luxurious interior provides all the comfort you need for a long road trip, while the powerful performance ensures you'll always be caught up on the highway. Experience the future of transportation with our American-made, all-electric pickup truck. Contact us today to learn more.
Is the response perfect? No. The grammar isn't perfect, and the copy lacks some personality. However, it's an excellent starting point - it gives you something to work with and cuts out many minutes of work. Once you have the basics, you can drop your letter into Grammarly, Word, or Google docs; those programs can offer suggestions on grammar and conciseness. In addition, you can add more specific content related to your company.
But that was a simple prompt with little information. You can add as many details as you like with your prompts. For example, a company could ask ChatGPT to write blog posts, website copy, and more with industry-specific keywords, and you can even add your company name. You can also fine-tune your content by adding additional information to refine the outputs.
Another example we gave ChatGPT was a current news topic: "Describe a few automation processes present tense – that you can automate for a medical or dental company that will help them check Medicaid Eligibility for their patients once the U.S. ends its COVID-19 emergency declarations on May 11th. Write the response in about 100 words, in paragraph form, not a numbered list", and this is what it came up with:
With the end of COVID-19 emergency declarations on May 11th, medical and dental companies will look for ways to optimize their operations. A critical task for these companies will be checking patients for Medicaid eligibility and verifying their status. Automation processes can streamline this process and improve accuracy. For example, the company can set up an automated system to verify patient information and cross-reference it with the state's Medicaid databases. The system can also follow up with patients who may be missing information or require additional verification. Another automation process could involve creating and sending electronic eligibility forms to patients, which can be electronically signed and submitted. By automating these processes, medical and dental companies can improve efficiency, reduce errors, and ensure that patients receive the Medicaid coverage they are eligible for.
Much of the buzz surrounding ChatGPT has focused on how it can help create and debug code. So, how can it help in this area? You can use ChatGPT to help you find mistakes in your code, say, a segment you're having trouble debugging. You can also use it to find edge cases in your code that you might fail to identify yourself.
Companies could use ChatGPT to accelerate the time to market software products.
Let's say your boss asks you to develop new ideas for a marketing campaign or product. We don't always have our creative hat switched on, so depending on the day, this might be an impossible challenge. But, again, ChatGPT can step in here, generating many compelling ideas in just a few seconds.
What's The Catch?
ChatGPT is easy to talk to and excellent at spitting out confident-sounding answers, but these answers often need to be more accurate. This quality of AI has often been called "fluent bullshit" - it sounds good, but it lacks substance or may even be completely wrong.
The key to combating this problem (and the reason our jobs are safe for the time being) is that you have to know the topic you're asking ChatGPT to help with. For example, let's say you write a piece of code. You know it could be better and working how you intended. ChatGPT can help here because it can identify the specific issues with your code, and you can go, "ah, of course!". But if you have no programming experience, ChatGPT can spell disaster.
ChatGPT is an innovative tool that can help early adopters and the organizations they work for to boost work productivity and profitability. Early adopters can use ChatGPT to quickly and easily create content, code, or ideas in seconds. As a result, organizations have more time to spend on new projects that can further boost profits.
January 31, 2023
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